I am a Creative Director living in Brooklyn, New York, with 9 years of experience in creative leadership. I’ve built a nearly 100-person creative team from the ground up. I have pitched and led campaigns and teams for numerous major brands, such as Ford Motor Company, Weber Grills, The Atlantic, Anheuser-Busch, Casper Mattresses, Third Love bras, Purple Mattresses, Noggin, Hugo BOSS, Acorns, Greats, Leafly, and many more.
I specialize in big idea thinking, coming to every project excited to conceptualize on the spot, and with bold ideas ready. I believe in my ability to take an intuition about the world, translate it into an insight about a company, and forge that into an idea that works. I also believe in the power of storytelling, and insist that the brands that succeed are always the best storytellers. I have wide experience leading teams and writing for nearly every industry, and can easily write clever and concise copy to communicate a big idea in a small amount of time. But I also have extensive experience writing long-form content, leading big idea campaigns, and jump at every opportunity to tell impactful stories for brands.
Overall, I believe in creative that boosts engagement while being engaging - that catches eyes while captivating minds. I’ve made content with millions of earned views, and earned clients with millions of viewers. Outside of work, I enjoy film, television, writing my own scripts, and spending time with my Bernese Mountain Dog, Beans.
But don’t take my word for it. If you'd like to see my full work history or numerous recommendations from my previous bosses, subordinates, and peers, who now work at places ranging from Edelman to the New York Times, please visit my Linkedin at: https://www.linkedin.com/in/weston-williams/