Creative Director
Creative Director
Third Love Bras came to us looking for a long-form video to introduce their brand to women who had settled for lesser bras when they could have the perfect one. We decided it was time to encourage women to break up with their bras. With almost a million earned views on Youtube, we believe we gave women the support they needed.
V2 - The final product. With nearly a million earned views on Youtube, and a half a dozen equally popular short-form edits, this video has been the widest reaching creative project i’ve written.
V1 (30 seconds) - The original. This 30 second spot ran across numerous OTT and TVC channels.
V1 (60 seconds)